My Rant of the Day: the Wall Street Journal’s Pricing Model Makes No Sense

I understand the need for newspapers to find ways to fund their reporting and paying for subscriptions is fair way to generate revenue. I pay for an annual Wall Street Journal online subscription. I was happy to see WSJ develop an iPhone application which is top notch, however they are now charging for content I already get via a web browser (IE or Safari). This makes no sense to me, once you purchase an online subscription you should be able use any device to view their content. They are currently discounting the additional feature for $52 per year, but will charge an additional $104 per year for the privilege of using the iPhone app. They are not going to get that from me!

 

Blocked WSJ content using the iPhone app.

 

This is the same article, viewed using my online subscription in Safari.